It seems that consumers love the product, as it has an average of 4.8 stars based on over 2,000 reviews. The company has grown quite a bit since the show, as they now have an estimated net worth of $13 million! Keep reading our Pluto Pillow update to find out what happened following Shark Tank!ĭespite walking away from Shark Tank without a deal, we do have some good news in our Pluto Pillow update. However, because of the high equity ask Susana and Kevin decline the offer. He believes that the two can overcome the current problems that the business is facing.įurther, he suggests that he can help Pluto Pillow get to where they want it to go in the future. The only one who makes an offer is Robert Herjavec, who offers $400,000 for 20% equity. Next to go out is Kevin O’Leary, who states issues with the valuation. He says that the business is not unique enough. Guest shark Daniel Lubetzky also goes out. Mark Cuban also goes out but also advises the two to try and build pillows ahead of time, using previous sales and data collected. Overall, that’s about a 50% margin, which the sharks think is okay, but not great.įollowing this revelation, Lori Greiner says that it is a very competitive space and drops out. Their standard-size pillow retails for $95 and costs around $25-$30 to manufacture, plus $18 to ship. Naturally, this got the shark’s attention. In 2019, it was at $473,000, and halfway through 2020, Pluto Pillow is already doing $490,000 in sales. In 2018, Pluto Pillow did $197,000 in sales. Their custom pillow company has set out to match customers with their perfect pillow.Īccording to their presentation, the return rates of their products were low, and the company has sold an increasing amount of products per year. Susana and Kevin brought their company, Pluto Pillow to Shark Tank Season 12 Episode 24.
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